Family Business Alliance (FBA) is pleased to announce the addition of three new board members for a three-year term beginning in January 2025. They include:
Eric Wildey, Chief Executive Officer, Game Room Guys
2nd Generation Family Business Owner, FBA Member since 2015, Peer Group Participant
In June of 2023, Eric transitioned day-to-day leadership of the business from his father. He executed the buyout of a non-family partner with the objective of restoring 100% ownership within the family, as well as relocating an underperforming manufacturing operation from Bay City, MI to Grand Rapids, MI. Prior to becoming CEO, Eric served as COO. He oversaw the company’s sales of the amusement route division and FEC business, while leading the continued growth of our e-commerce sales and distribution operation. He successfully negotiated and executed the acquisition of a vendor as part of their strategy to enter the manufacturing space and develop their own products. Additionally, he managed the challenging pandemic environment, addressing facility closures, medical protocols, supply chain disruptions, and unprecedented demand.
Carrie Wilson, Chief Executive Officer, Freedom Construction
1 Generation Family Business, FBA Member since 2022, and Peer Group Participant
With a Master of Fine Arts in Creative Writing, 10+ years of leadership and operations in multiple industries, and a passion for community, Carrie strives to foster and support equitable opportunities in the commercial construction industry and beyond. In 2023, Carrie was recognized as an ATHENA Young Professional Leadership Nominee by the Grand Rapids Chamber of Commerce and landed on Crain’s Grand Rapids “Notable Leaders in Commercial Real Estate” list. Carrie is also a Grand Rapids Rotary Club member, the Board of Directors for Builders Exchange of Michigan, and the Grand Valley State University CLAS Advisory Board.
Aubrie Bassett, General Manager, Spectrum E-Coat, division of Spectrum Automation Solutions
3rd Generation Family Business Member, FBA Member since 2011, Peer Group Participant
Aubrie graduated from Western Michigan with a degree in Sales and Business Marketing. After college, he worked for C.H. Robinson in sales and then bulk hazardous shipments. He joined his family business in 2019 and graduated with an Executive MBA from Michigan State in 2023. In 2024, he took over as a General Manager of Spectrum E-Coat.
We are excited to welcome Eric, Carrie, and Aubrie to join our active and engaged board of business leaders and look forward to their contributions and collaboration to ensure that our organization continues to evolve and adapt to create value for our members and the West Michigan community.
With 185 members, Family Business Alliance is a unique member-driven business association in West Michigan that stands out for its commitment to family business leadership and family ownership. FBA serves to create a connected community of thriving family businesses, fosters peer learning and authentic relationships.
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